#JellyBellyLife


Jelly Belly is one of the most recognizable names not only for jellybeans, but the candy industry as a whole. Famous for their expansive variety of flavors, I created a fresh, cross-platform advertising campaign which brings these unique flavors to life. Project is for educational purposes only.

Chatbot

Users can interact with AI jellybean chatbots to engage in fun conversations and even receive discounts along the way. The creation of this chatbot is geared towards people aged 16 to 21.



JellyBellyLife chatbot
JellyBellyLife chatbot




Pre-roll ad

For platforms such as YouTube, Vimeo, etc.







Social media

Featuring a series of looping videos.



Bubblegum jelly bean popping
Cappuccino jelly bean on phone





Transit

Jelly Belly transit ads




Stickers

I do not suggest putting stickers on road signs, but we all know people do it!



#JellyBellyLife sticker
#JellyBellyLife sticker




Development

Jelly Belly transit ads

Want to learn more about my process behind creating motion graphics?



Let's get in touch